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"We started using Rosetta at Yankelovich earlier this year. We had been looking for a tool to help us automate parts of our client presentations in PowerPoint for some time. Rosetta was the first tool we looked at that could actually produce slides that were up to the demanding specifications of our analysts and customers. Not only does the tool perform as advertised, ATP provided (and continues to provide) excellent support during the evaluation phase and great on-site training once we became a customer. Furthermore, we have been very pleased with ATP's openness to our requests for additional program features. They have implemented several of our requests, and are looking into others.
Of course, the time required to produce reports and presentations was drastically cut but most importantly our confidence in the data contained in generated slides is very high. Because the data are programmatically transferred from the source files to the report we know that there will not be any transcription errors in the process. This translates to higher quality as well as time gained that can be converted to earlier deliverables or spent on further analysis for the customer.
"
Charlie Lambeth, CTO
,
Yankelovich
Company Info for Yankelovich
Yankelovich Inc. (http://www.yankelovich.com) delivers measurable breakthroughs in
marketing productivity for its clients. For more than 30 years, The Yankelovich
MONITOR® has tracked and forecasted consumer value and lifestyle trends. Our
Insights IntegrationSM solutions, including MindBase®, directly link our key research
findings on why people buy to databases of customers and prospects. Yankelovich is
headquartered in Chapel Hill, NC, with offices in New York and Atlanta, GA.
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